In less than 24 hours, more than
23 million views
Top 15 most watched video in the
“Boom Boom” enters the list of the Top 15 of most viewed online videos in the first 24 hours joining Adele’s “Hello” and Luis Fonsi & Daddy Yankee Ft Justin Bieber “Despacito”
The new video, also starring Amanda Serny and surpassed 8 million within the first eight hours of the release on Youtube this past Friday.
TIME– “it’s a truly global song – and one that’s guaranteed to get you dancing”
BILLBOARD: “”Prolific pop producer RedOne ‘s new video is a celebration what he loves: talented artists from around the world coming together to create an uplifting song that unites everyone who hears it”.
AXS: “RedOne perfectly captures the recent Latin music explosion with the appropriately-titled “Boom Boom.” Horns and reggaeton beats back the supergroup as they set the party off.”
HOY: “Unstoppable, Boom Boom from Red One, & Daddy Yankee reach over 34 million views”.
Boom Boom” the new single and video by the three-time Grammy Award-winning producer, songwriter, and global recording artist RedOne, Reggaeton King, Daddy Yankee, French Montana and Dinah Jane of Fifth Harmony set another record in the history on the music industry. The video entered the Top 15 list of the Most Watched video in the first 24 hours and closed the weekend with over 35 million views.
In less than 24 hours, the clip has racked up more than 23 million views. “Boom Boom” was written and produced by RedOne. Singing on the track alongside him is Daddy Yankee, French Montana and Dinah Jane. The song samples “Lady (Hear Me Tonight)” by French house duo Modjo.
“This song is an explosion of positive energy the world needs at this time,” said RedOne.
The thumping international track features artists from all over the world. French Montana from Morocco and Daddy Yankee, the Puerto Rican “King of Reggaeton” both bring their own urban edge to the track while Dinah Jane debuts as a solo act with soaring vocals.
The video directed by Saïd Naciri and Daniel Zlotin and was filmed in Los Angeles and various locations in Morocco including “The Blue City” Chefchaouen, and different parts of the Saharan Desert. The video also features social media icons Don Benjamin, Liane V, Destorm, and many more.
RedOne is an international recording artist and producer whose work has earned more than 70 international hit singles, including 35 (and counting) #1 singles. Some of his most notable work includes Lady Gaga’s Poker Face, Just Dance, Bad Romance, and Alejandro, as well as Enrique Iglesias’ I Like It, Marc Anthony’s Vivir Mi Vida and Jennifer Lopez’ On The Floor/Ven a Bailar, to name a few. Additionally, RedOne has contributed his time and talent to several charity recordings including producing “We Are The World 25 for Haiti” and “Bokra” alongside Quincy Jones.
About Daddy YankeeAbout RedOne
Named as “One of The Most Influential” by Time Magazine and CNN, Daddy Yankee has sold over 40 million albums worldwide , has broken many records with his latest hit Despacito, Shaky Shaky and brought the reggaeton into the word with Gasolina and his album Barrio Fino was the most sold album of the decade 2000. Daddy Yankee also has been the first latino artist to reach the #1 spot on Spotify globally,
About French Montana
French Montana is a Grammy nominated multiplatinum rap icon, influencer, and philanthropist whose latest album “Jungle Rules” reached number 3 on the US Billboard 200 where the single “Unforgettable”, featuring Swae Lee, became Montana’s first song as lead artist to reach the top 10 on the US Billboard Hot 100. French Montana was born in Morocco and emigrated to the Bronx with his family at age 13. Montana is Fluent in English, French and Arabic.
About Dinah Jane
Dinah Jane stepped into the limelight as a contestant on the X factor where she joined the all female group “Fifth Harmony.” During her time with “Fifth Harmony” the group’s first single “Work from Home,” went 5x platinum certified and earned them their first top 10 hit on the Billboard Hot 100. Their second single “All In My Head (Flex)” is also certified platinum.